
About
I work with founders and businesses who need one person accountable for the product: how it's structured, how it looks, how it's engineered and how it goes live. I like hard interfaces, clear data models and software that still reads well six months on.
How I work
Design and engineering in one place, so nothing gets lost between the mockup and the deploy.
I decide what the product is and how it's organised before deciding what it looks like.
You see a working preview early and often, instead of a big reveal at the end.
If something isn't worth building yet, I say so and suggest what to build instead.
My journey
Then
Began building small websites and tools, learning by shipping things people actually used.
Next
Designed and engineered brand sites and business platforms across events, photography and services.
Now
Building full products like Clipifai and Ascend, from data model to interface.
Tools & technologies
Design
Frontend
Backend
Ops